AM- Digital Marketing - Real Estate Industry - Navi Mumbai (CBD Belapur)

Job Description:

We are seeking a proactive, analytical, and results-driven Assistant Digital Marketing Manager to support the planning and execution of integrated digital campaigns across key performance channels. The ideal candidate will have hands-on experience in performance marketing and campaign management and data analytics, with a strong focus on driving measurable growth and ROI.

Reporting To: Senior Digital Marketing Manager

Key Responsibilities:

• Assist in strategizing and executing ROI-focused digital campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, LinkedIn, and native platforms.
• Manage end-to-end campaign execution, including audience targeting, briefing, creative coordination, budget tracking, A/B testing, and real-time optimizations.
• Monitor and optimize key performance metrics such as CPL, CPQL, CPSV, CTR, CPM, ROAS, and conversion rates across all campaigns.
• Collaborate with internal teams—content, design, tech, and analytics—to ensure integrated and timely campaign rollout.
• Conduct funnel and user journey analysis to identify friction points and suggest improvements for better conversions.
• Generate detailed campaign reports and performance dashboards with actionable insights for internal teams and stakeholders.
• Maintain campaign hygiene, tagging (UTM, GTM), pixel implementation, and performance tracking for all paid assets.

Age -  up to 32

Key Skills & Competencies:

• 2–4 years of hands-on experience in digital marketing, with a strong focus on paid performance campaigns.
• Proficiency in platforms like Google Ads, Meta Business Manager, and GA4, and familiarity with native platforms.
• Good understanding of marketing funnels, attribution models, and campaign tracking methodologies (UTM, GTM, pixels).
• Strong analytical mindset with the ability to translate data into optimization strategies.
• Excellent communication, collaboration, and project management skills.
• Ability to multitask and manage multiple high-performing campaigns in a fast-paced environment.
• Working knowledge of marketing automation tools and CRMs (e.g., HubSpot, Zoho) is a plus.
• Basic knowledge of HTML is an added advantage.

What We Offer:

• Competitive compensation and best-in-industry rewards & recognition.
• A fast-paced, energetic work environment with a steep learning curve.
• Access to cutting-edge tools and platforms in the PropTech ecosystem.
• Opportunities for global career exposure and cross-functional growth.
• A vibrant, collaborative culture that encourages ownership, innovation, and personal development.