Performance Marketing Lead - Real Estate Industry -Navi Mumbai(CBD Belapur)
2 Nos.
108925
Full Time
5.0 Year(s) To 8.0 Year(s)
8.00 LPA TO 13.00 LPA
Marketing / Advertising / MR / PR
Real Estate/Property
Job Description:
Key Responsibilities:
Digital Campaign Strategy and Execution:
- Design and execute performance-driven digital marketing campaigns on platforms such as Meta Ads, Google Ads, Affiliate.
- Develop targeted campaigns tailored to micro-markets and specific property categories.
Lead Generation and Conversion Optimization:
- Focus on generating high-quality leads with a strong likelihood of conversion into site walk-ins and bookings.
- Continuously monitor and optimize campaigns to improve ROI and reduce cost per lead (CPL).
Business Target Alignment:
- Understand business objectives and translate them into actionable digital marketing strategies to achieve lead generation and walk-in targets.
- Work towards meeting and exceeding key performance metrics aligned with organizational goals.
Innovation and Platform Exploration:
- Explore and implement innovative strategies and emerging digital platforms to generate high-intent leads.
- Stay ahead of industry trends to drive new ideas and ensure competitive advantage.
Performance Analysis and Reporting:
- Analyze campaign performance using tools such as Google Analytics, CRM platforms, and in-platform insights.
Stakeholder Collaboration:
- Coordinate with internal teams, including pre-sales, sales, and senior management, to ensure digital marketing efforts align with project goals.
- Provide timely updates and recommendations to ensure successful execution of campaigns.
Candidates Profile:
- Bachelor’s degree in marketing, business, or a related field. Minimum of 5 years of experience in digital performance marketing, preferably in real estate or high-involvement industries.
- Proven expertise in Meta Ads, Google Ads, and affiliate marketing. Strong analytical skills with a track record of using data to optimize campaigns and improve outcomes.
- Ability to manage budgets effectively and deliver on lead generation targets under tight deadlines.
- Excellent communication and collaboration skills for cross-functional coordination.
- Creativity and a proactive approach to exploring innovative lead generation strategies.
- Experience in real estate digital marketing, with an understanding of micro-market-specific strategies.
- Certifications in Google Ads, Meta Blueprint, or similar digital marketing tools.
- Familiarity with Mumbai’s real estate trends and audience behavior.
Key Skills :
Company Profile
The company is one of India’s fastest-growing real estate technology platforms, redefining the home-buying experience through innovation, data intelligence, and a deep understanding of India’s evolving real estate ecosystem. With a strong presence in primary, syndicate, mandate, and loan verticals, we are committed to delivering value to homebuyers, developers, channel partners, and financial institutions.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.